The Growing Power of Social Media

Here are some statistics that demonstrate just how popular social media has become around the world:

• 62% of online citizens around the world use the Internet for social networking. (Ipsos, an independent market research company)
• Social media sites and blogs reach 80% of all U.S. Internet users. (Mindjumper Social Media Group)
• Twitter has 190 million active users each month with 135,000 new users signing up each day. (Statistic Brain)
• Google+ now has over 300 million users as of January 2014. (Statista)
• Facebook now has 1.31 billion active users as of January 1, 2014. (Statistic Brain)
• LinkedIn has more than 277 million members in over 200 countries and territories. (Wikipedia)
• YouTube has over a billion unique users each month (YouTube); Pinterest has 70 million users as of July 2013 (Semiocast); Instagram has over 200 million users (Instagram).
• Social media revenue will reach $34 billion by 2016, up from $11.8 billion in 2011 and $16.9 billion in 2012. (Gartner Inc.)